Tourism and Hospitality is one of the biggest employers forming one of the key pillars of the service sector in the country.

In FY'20, the tourism sector in India accounted for 39 million jobs (8% of total employment)
Despite the recent downturn, the sector will account for about 53 million jobs by 2029

The travel sector is also witnessing a significant change and evolution on account of the pandemic and the constantly changing preferences of tourists. Some of them may include utilizing the cultural heritage and creation of hospitality infrastructure in rural India or utilizing the existing infrastructure for medical tourism and healthcare support during this ongoing pandemic.

Travel in NSA 2021

Travel, with its employment and soft power potential, is one of the sectors that is key to unlocking inclusive development of the country. NSA aims at supporting exceptional startups leading the development of the tourism sector in the country with a continuous support program to propel India as a tourism hotspot of the world.

Categories and Applications Count for Travel



Travel | Travel Planning and Discovery

Villotale Technologies Private Limited


VilloTale is a startup in a social endeavor to solve some of the inherent issues travelers regularly face whenever they want to travel: where to go that's off-beat and not so popular, and the next difficulty is where to stay with friends and family.

Product Summary

Villotale is a tech startup in destination and experiential tourism in rural space engaging the local community. VilloTale uses technology, partners with rural homestays and rural service providers like homeowners, trekkers, farmers, artisans, guides, village cooks, etc., and helping them improve their product for sales, service quality, customer handling, and customer communication, and delivery standards and help them get business.


“Awesome experience in a homestay in Himachal”

Satvir Chopra

“VilloTale was amazing. Been to 2nd destination with them. Must visit”


“Amazing experience. Thanks Villotale. in the middle of the jungle. Enjoyed to the fullest”


“Me and my friend had wonderful time thereit was our first experience in homestay which was awesome”

Rupika Rattan

Government Recognition/Partnership

The startup was awarded Gold in Himalayan Tourist Samman 2019, organized by PHDCCI, UTDB, and UNDP.


Travel | Travel Planning and Discovery

Upcurve Business Services Private Limited


udChalo aims to simplify life by building unique, convenient, and cost-effective platforms for soldiers to access consumer products and services. udChalo Services, including flights, hotels, and tax filing, are now available to everyone at affordable costs coupled with reliable customer service.

Product Summary

udChalo operates travel services for Defence Personnel through the website, app platform, and 70 plus offline ticket booking offices catering to more than 2.8 million serving Defence Personnel, Veterans, and their Dependants. udChalo's booking offices are operated by Veterans/Veer Naris/Dependents from the Indian Armed Forces Community. Besides offering the convenience of Air travel, the company has also introduced Hotels, Taxis, Buses, Trains, and Tax filing as additional service offerings to its customers. It is in the process of integrating more services into its portfolio.


“The entire military community must make use of the wonderful job udChalo are doing. Chak do. Jai Hind!”

Maj. Navdeep Singh (Retd.)

“Endorsed, have used their service and they are great. But do maintain your quality strive to imporve them”

Lt. Gen. K J Singh (Retd)

“What touched me the most was their mission to serve the services and at the same time contribute to their defence family through rehabilitation of paraplegic brothers, veer mans and re-employment of ex-seivice personnel”

Mrs. Pooja Y Singh - Army Wife

Government Recognition/Partnership

The startup was awarded Best Employment Generating MSE in the Small - Services segment- SIDBI ET INDIA MSE AWARDS 2019.


Travel | Hospitality

Simplotel Technologies Private Limited


Simplotel is a hotel technology company offering Software-as-a-Service (SaaS) to help hotels drive more bookings through their channels – website, online, and offline. It is a complete online marketing & conversion product suite to help hotels grow direct bookings.

Product Summary

Simplotel is a 'Shopify for hotels and provides hotels with e-commerce and online marketing solutions including Hotel Website Builder, Hotel Booking Engine, Hotel Reservation Desk, Hotel Email Marketing. Simplotel solutions are super easy to use and fast to implement. A hotel can get state of the art e-commerce solution in a matter of hours. Simplotel makes it easy for the marketing team at hotels to take control over their biggest marketing asset, which is their website and associated online booking capability.


“Amazing service, great design. You can start seeing increased traffic right from the first few days of launch. Simplotel's platform is far superior and a 100 times simpler for a complete novice to operate”

Mr. Gopal Kulkarni CEO, Stay Simple Resorts

All Finalists

Name of Startup Category City State
arcis clean energy private limited Travel Planning and Discovery Goa Goa
slo mo experiences private limited Travel Planning and Discovery Jaipur Rajasthan
NWDCo software solutions LLP Hospitality Mumbai Maharashtra
aiosell technologies private limited Hospitality Bengaluru Karnataka
alaknanda cruiseline private limited Hospitality Varanasi Uttar Pradesh
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